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Finance Learning Lab – Micro Course on Small Business Bookkeeping and Finance (Part 5 of 10)

So let’s talk customer acquisition cost. It is probably one of the most important financial metrics of your business and chances are, if you’re like most business owners, it’s one that you’re not actually measuring. So if you’re anything like me, whenever I started into entrepreneurship, I just thought you know what you build a website, customers will automatically come. […]

Finance Learning Lab – Micro Course on Small Business Bookkeeping and Finance (Part 2 of 10)

In this lesson, we’re going to talk a little bit about your financial plan, sometimes called your forecast, sometimes called your budget or your pro formas. What we’re talking about here is not where your numbers were in the past historical. We’re talking about you building out a plan to say, “Here’s where I’m going financially”. This “Where I’m going […]